Dyson pledges £1.5bn to home appliance tech drive

Post by Jeff Stevens on 21st November 2014 in General industry, Technology

At least £1billion of the money will be spent on research and development, notes the Independent, saying that a further £250million is earmarked to build a technology campus in Wiltshire, southern England, where up to 3,000 people will be employed to come up with and refine new ideas and products.

Announcing the investment, Sir James said: “Our growth is fuelled by technology and we are thinking long-term and it’s phenomenal to think we are now number one in the home of technology – Japan. It’s like selling coal to Newcastle.

“But,” he added, “we must relentlessly invest.”

The new facilities in the UK will be joined by further factories in south-east Asia, where Dyson is the market-leader in Taiwan and Hong Kong, as well as Japan.

The first fruit of Dyson’s focus on research is likely to be a robot vacuum cleaner, which the company is claiming will be the first of its type to be “finally capable of cleaning properly.”

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